How much traffic for profitability?

January 17th, 2007

I had several conversations with webmasters and clients recently about how much traffic is required for a website to be profitable.

Several webmasters, who have around 200 unique visitors per day, complained that they were making nothing from their sites. The commonly held view of traffic and profitability is that you need thousands or tens of thousands of visitors to make money online.

Here is a short list of some of the factors that go into making a website profitable.
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Quick Tips for getting traffic to your website

January 3rd, 2007

Ok so you have a website now and an SEO guy has just told you it will cost $2000 - $5000 to get your site on the first page of Google. And it doesn’t stop there! Even after you have paid that much, it will take a year or more.

Those are unfortunately the facts of life. Probably you can get some traffic from MSN and Yahoo in 4 - 6 months, but generally the traffic from Yahoo and MSN doesn’t convert as well.

So, what can small business owners do in the meantime, without a big budget, that will increase their visibility?
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